Growth & Digital  ·  True Tally Melbourne

Get found in AI search
before your competitors are.

ChatGPT, Perplexity, Google AI Overviews and other AI tools are now how service buyers do their research. AEO — Answer Engine Optimisation — makes sure your business is the one they find. We’ve been building this capability since 2023 and we know what actually works.

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What AEO includes

This isn’t a rebadged SEO service. AEO is a distinct set of techniques that makes your content readable and citable by AI systems.

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AI citation audit

We test your current visibility in ChatGPT, Perplexity, Claude and Google AI Overviews — and show you exactly where you’re missing.

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Content restructuring

Rewriting or supplementing your existing content so AI tools can extract, cite and recommend it when buyers ask relevant questions.

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Structured data & schema

FAQPage, HowTo, LocalBusiness and Service schema added to every relevant page — the technical layer AI tools rely on.

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Authority building

Citations from industry directories, local listings and third-party sources that establish you as an authoritative answer in your niche.

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Monthly visibility report

A monthly test across the major AI tools — what questions is your business now appearing for, and which ones are next.

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New AEO content

New question-and-answer content built specifically to be cited by AI tools for your highest-value search intent.

AI search is the new word of mouth — and it moves fast.

Buyers are asking AI "who’s the best bookkeeper in Geelong" and "what does a business process audit cost" right now. Being in that answer is a first-mover advantage that compounds quickly.

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How AEO works

A structured programme with measurable visibility improvements every month.

1

Visibility audit

We test 50+ questions in the major AI tools and document exactly where you appear and where you don’t.

2

Content plan

A prioritised list of content to create or restructure, targeting your highest-value questions first.

3

Implementation

We write, structure and deploy the content — including schema and authority signals.

4

Monthly optimise

Monthly re-test, new content, and a visibility report showing progress across AI platforms.

Common questions

Related but distinct. SEO targets traditional search rankings. AEO targets AI-generated answers. Both matter, and the techniques overlap — but AEO requires specific content structures that traditional SEO doesn’t focus on.

We test your business name and relevant queries in ChatGPT, Perplexity, Gemini and Google AI Overviews monthly and show you the before/after. Citation frequency and organic lead attribution are the key metrics.

First citations typically appear within 6–12 weeks. The programme compounds over time as more content is indexed and cited.

AEO and SEO are complementary. We can manage both or work alongside your existing SEO provider.

Any service-based business where buyers ask research questions before purchasing — allied health, trades, legal, financial services, ecommerce. These are exactly the sectors we serve.

Let’s talk about your business.

Tell us about your business and we’ll send a custom proposal within 24 hours. Or book a 15-minute discovery call and we’ll walk you through it.

Book a 15-min call →